Credit photo :Angelov via Adobestock
Knowledge is found in books. However, they must also be viewed as products that must be promoted through a marketing plan in order to be sold. A book cover should therefore be eye-catching, distinctive, and functional. A distinctive book cover design attracts readers and makes the book stand out from the many other options in a bookstore.
When publishing their works, many authors have design-related worries. They are concerned about if the cover is eye-catching and distinctive. The same worry also affects publishers. As a result, they are all interested in finding new approaches to design book covers. Before releasing a book onto the market, every small detail—from the title to the other components of the book—is taken into consideration.
There are already millions of books on the market, including your book. The book publishing sector is estimated to be worth 203 billion dollars in the United States alone. The United States publishes more than 207,636 new titles and re-editions annually, according to Wikipedia. Any author would be overwhelmed by these numbers. A new author might be unsure of his or her identity and recognition after reading such ominous statistics. But don’t be alarmed.
A book’s extraordinary content will eventually be recognized if it is well-written, relevant, and presented. But most essential, a book’s cover design needs to be distinctive. When a customer enters a bookshop, the design must immediately grab his or her attention from a distance.
We are all aware that readers evaluate a product’s quality and other qualities by scanning it with their eyes. They search for some surprises and snoop around. They want to buy a book that they can hold in their hands with pride. Many readers use books as a platform to display their unique personalities. Here are some Key Recommendations For Creating A Perfect Book Cover.
Ask the Right Questions
First and foremost, you must ascertain the
correct answers to a few important questions before beginning the design
process. Find out more about the author by asking who they are and
their background. Who or what is the author’s brand. Ask the author if
this is their first book or if they are a well-known and reputable
author.
Has the author previously written novels under his or her own name? Which genre is it? Is it science fiction, romance, suspense, thriller, fantasy, etc.? Different book cover designs can be found in all of these genres. Similar to how literary books have various cover designs that indicate high-quality writing.
Learn about the book’s intended audience
Understanding the book’s market and
intended audience is crucial. For instance, the author might only want
to sell the book to e-readers and completely forgo the paper format. In
that situation, the style and function of the book cover design will
alter.
Since the book will be offered on platforms like Amazon as a thumbnail, a professional book cover design for the web is made to increase visibility.
Keep an eye on the graphics
Make sure not to overlook the images when creating a book cover as this is yet another design hint. A book cover carries a lot of graphic information, including the publishing house’s emblem and barcodes that aid in the sale of a book from bookstores. Choose the Copy and Format.
Decide on a book format
Case bound, paperback, and hardcover are some of these formats. Images for the covers are printed on the boards when designing for hardbacks. Bear in mind the book’s size. There are many different sizes for books. Back cover copy, front copy, author bio and photo, testimonials, and blurbs are all included in the copy.
Consider your budget
A graphic designer must first be aware of the publishing budget. The financial strain may escalate if a book cover design expense is not managed within the budget. Keep in mind that the design expenses also cover the cost of stock photos, the ISBN and barcode, and font license purchases.
Knowing the author’s perspective
Speak with the author before creating the
book cover to find out what ideas they have for the layout. The majority
of authors have a specific vision for their book cover.
This is because they are well familiar with its contents. You receive some design guidance when you converse with them. Consider getting the author’s input instead of stealing book design concepts from other book covers.
Conclusion
The design of a book cover that is
supported by research is great. Understand the author’s intentions for
the design. You ought to have some knowledge of the purchasers and the
locations where the book will be marketed.
A physical book’s cover design will differ from an e-book’s cover. The front and back covers should emphasize the one element of the design that best conveys the story. Select the ideal fonts and graphics. Pay attention to the printer’s specifications as well. Don’t forget to ask professionals and your peers for their opinions.
